PCA 2021: Room101

Room101 has it all this year — line extensions, the return of a classic and what Matt Booth describes as a “hypersexual” 12th anniversary cigar, complete with custom branded prophylactics. Stopping by the booth first thing this morning, retailers were already lining up. The booth has a clean and minimalistic aesthetic, with the setup allowing […] The post PCA 2021: Room101 appeared first on halfwheel.